Bell has announced that it has appointed Jacinto Monge as its Managing Director of Commercial Business Europe. Monge previously served as the airframer’s Managing Director of Asia-Pacific and Representative in Japan. Leading Bell’s Asia-Pacific commercial business, he was responsible for China, Japan, Korea, India, Southeast Asia, and across the Pacific, playing an essential role in the significant growth of Bell’s business in the region, where the company expanded its sales and customer service footprint, adding 326 orders and 281 deliveries during his tenure.

Monge will make his first European tradeshow appearance at European Rotors 2023 in Madrid and represent Bell in the opening ceremony and additional show events. In addition, he will appear in the event’s Show Dailies in a Q&A with RotorHub International.

Talking about his appointment, Monge said: “I am thrilled to attend this year’s European Rotors in my hometown of Madrid. As one of the largest commercial rotorcraft markets in the world, the European region boasts a diverse range of operators and missions. Bell is experiencing significant growth in this region, and I look forward to delivering advanced, dynamic aircraft and our Global Customer Solutions to customers across Europe.” 

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